Reach your audience again with Remarketing
Remarketing enables you to reach your website visitors with a fresh message tailored just for them after they leave your site. Your message appears to those visitors as they browse other sites in the Google Network. It’s a powerful way to continue the conversation you began with them on your site.
Let’s say you’re an online retailer of televisions and home theater, and you know that 10% of your site visitors make a purchase and 90% leave without buying. For that 90%, remarketing lets you deliver ads for TVs as they browse other sites unrelated to yours. For the 10% who did buy, you can now cross-sell other products, by showing ads for DVD players, for example.